Tasto.eu is an online shop offering the best products produced in Italy. We’ve redesigned the site, reorganising the information and facilitating the user experience. We also had the opportunity to work on some social media posts and provide a slight rebranding of their logo.
The redesign of the website is accompanied by a new brand identity. For the new logo we opted for a rounded and friendly typography, also eliminating certain unnecessary elements for a more modern look and feel. When choosing the colour scheme, the emphasis is on red, a colour directly linked both to the Italian flag and to the main items of the local gastronomy. The secondary colours are in nude tones, creating a very elegant palette.
Working on this project was quite challenging as we had to create and implement a solution to synchronise products, orders and clients between the e-commerce website and the client's stock management platform.”